iPad Self-Ordering System for Japanese Izakaya
Sharp System Products has created this self-ordering system for restaurants that can be run on Apple’s Ipad:
With this system, the pictures shown on the iPad can be exactly the same as those on the conventional menu. The system makes intuitive use of the iPad’s user interface; for example, pictures can also be enlarged by pinching.
“Here, we’re using the iPad, but Sharp also plans to release an e-book reader. If people’s reaction to the iPad system is good, we’ll commercialize it. Meanwhile, we’re thinking of selling a system with the same application on the Sharp e-book reader.”
When this is commercialized, it’ll be used as part of a Sharp ordering system. By using a general-purpose device like the iPad as the ordering tablet, the system’s entry barrier will be lowered. This will also make it easier for customers to place additional orders, so restaurants can increase their revenue as well.
Similar electronic ordering systems already exist at some izakaya in Japan: I have been to at least two places that had touch screen ordering systems. Still, customers might find it fun to be able to use their handheld electronic devices to order at their favorite izakaya chain.
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