Greenpeace Attacks Nintendo
Greenpeace has released scorecards on the Eco-friendliness of electronics companies, and they have given Nintendo a zero:
Adding the four companies to its quarterly environmental rankings, Greenpeace listed all the newcomers at the bottom of the list of 18, with Nintendo becoming the first company to score zero out of a possible 10 points.
The most nature-friendly companies under the criteria were Sony Ericsson and Samsung, each scoring 7.7 points.
Greenpeace punished Nokia, the former leader, and Motorola for failing to live up to their pledges to take back used hardware in five of six countries where it conducted spot checks.
Since Greenpeace launched its scorecard in August 2006, some companies have complained of unfairness, but few have ignored the ranking.
Note: As pointed out by a commenter, if Greenpeace could not find the information it requested about certain companies’ environmental practices, it automatically gave that company a zero. In many cases, spokesmen for the companies didn’t have information on hand to give an adequate response, so their companies suffered in the rankings.
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I believe Greenpeace only researched numbers that were available on the company websites and if they were unable to find the information for a specific category, the company was given a “0″ equivalent. I’m pretty sure this is true and if it is, I think the post should make mention of this. Not only would that show the results to have been intentionally misleading, but it’d show what a poor excuse for a “study” this really was.
I beg for justice, which thou, Japan Probe, must give. Greenpeace attacked Nintendo, Greenpeace must not live.
Heark, I hear the dreaded warcry of Nintendo….
“Wiiiiiiii!!”
Looking at the original Greenpeace pdf results, they say that “The Guide ranks companies according to their policies and practices on toxic chemicals and takeback.” but nowhere do they tell us how they determined that. It looks like, as Montsan said, they just trawled the web a bit.
The ball’s in Nintendo’s court now. If they want to prove how environmentally friendly they are, now is the time to do so.
I think information like this should be publicly available for all consumers. Just like how we have a list of ingredients on food stuffs. There should be databases where companies must submit this sort of info.
The question is, how much do consumers want to know some of the rather arcane things GP uses to judge? Consumer only want to know what they are told they need to worry about, so until GP and the like have succeeded in getting consumers to demand this information, it will not be posted.
haha. ridiculous. greenpeace needs to eat some more granola bars or something, their shit is getting soft.
Green Peace is full of idiots, they gave nintendo 0 although the competitors like Sony and Microsoft products consume far more power. The power “production” also hurts the environment, but it just shows how small and ignorant these people are.
Oh, and just an afterthought on the poll since I think the wording leaves some room for interpretation: While I fully support most of Greenpeace’s ULTIMATE goals regarding conservation and the environment, I cannot bring myself to support the organization itself when it is run so poorly and ineffectively. So ineffectively, that they have created and fed into a negative social stigma regarding environmentalists and their causes that I personally believe has consistently held back the “green movement” from wider acceptance.
Because of this, I voted “no” in the poll because while I support the ultimate “efforts” of Greenpeace, I do not support Greenpeace itself. Just wanted to clarify a position I believe many of the “no” voters hold but could easily be misinterpreted depending how you read the question.
And let’s not get started about PETA… Good god…
Seeing how the Wii does not use that much power, and how Nintendo seemed to support tree planting by offering some sort of “plant-a-tree” program with Chibi-Robos’ game for the DS, it could not possibly garner a 0 logically.