Award-Winning Japanese Commercials

Last week, the All Japan Radio and Television Commercial Confederation announced the winners of its 47th TV/Radio Commercial Festival. The grand prize was given to a series of Maxwell DVD commercials that remind people that they can record precious memories on Maxwell media. Here is an 8 minute clip showing the entire series of ads:

The nine runners-up were as follows:

1. Softbank’s “White Kazoku 24″ series of commercials, starring Aya Ueto as a member of an absurd family with a random black guy as her brother and a dog as her father:

2. Adidas’ “Impossible Is Nothing” ad campaign:

3. Softbank’s commercials starring Cameron Diaz:

4. DAKARA commercial series with the ballet dancing pig:

5. Japan Medical Association commercials about old age, school health, and thoughtlessness:

6. “Baseball Sparring” commercials for the Softbank Hawks baseball team:

7. Shiseido Cosmetics’ “Become the New Me” Commercial:

8. Boss Coffee’s “Alien Jones” commercials, starring Tommy Lee Jones as a space alien observing Japanese life:

9. An ad series for Recruit Navi (an employment website) with a team of fans cheering on Yuko Yamada as she searches for a job:

[Japanese Source via TokyoGraph]