Japanese company discovers a way to create hot rice with cold water

A company in Ibaraki Prefecture has developed a non-perishable rice pack that will cook itself when exposed to cold water:
The group has recently introduced the product, named “Hotto! Raisu,” to the market.
By subjecting rice to 4,000 times normal atmospheric pressure, the developers were able to preserve rice for long periods in a soft form that holds moisture. When water is poured over an exothermic agent in the pack, steam warms the rice contained within, and after about 15 minutes, the dish is piping hot.
Officials say the product could be useful in areas that have been hit by natural disasters, when electricity is often unavailable. The product is not cheap, costing 10,000 yen for 30 packs with pickled ume plums, but its producers say they are ready to work on new ideas.

More details about this wonder product can be found at the company’s homepage, which features a commercial for the rice and a demonstration slide show.

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