Gyaruru: The Latest Pop Gimmick

What do you get when you gyaru-up a couple not-so-gyaru-ish Jpop idols and combine them with professional eater Gal Sone? Why, the latest pop sensation in Japan, of course:

In an event and press announcement in Tsuchiura, Ibaraki – Tsuji Nozomi, Gyaru Sone and Tokito Ami will team up in a new Unit “Gyaruru”. It’s a ganguro fashion-based Para-Para gyaru unit, a trend that is popular in places like Shibuya, Tokyo. They each get a nickname for themselves – ‘Tsujiji’, ‘Amimi’ and ‘Sonene’. I think you can guess who is who. -Hello Non-Pro Hour

Here’s a news report from this morning’s Mezamashi TV about the Gyaruru’s first performance:

Summary:

• Tsuji is supposed to be the dark-skinned group member.
• Gal Sone eats a lot. Apparently she has he lunches delivered to her in a big cardboard box.
• There were lots of guys in the audience at the show, including a few fans of Tsuji’s previous music.
• Negative reactions from gyaru audience members: Weak. They’ve still got some work to do. 70 out of 100 points.
• Positive reactions from gyaru audience members: They were cute. Very gyaru-ish. 100 out of 100 points.